Macro interactions

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The user problem

At the very start of the user journey, after 5 to 7 questions the user reaches a point of no return. A place where if they continue they cannot amend the previous confirmed information they have provided for their declaration of transit.

  • The first round of user research found that 6 out of 6 users completely missed the context of the ‘Before you continue’ text.
  • The second round of users 5 out of 6 users missed the ‘Warning text’.
  • Finally the ‘Important notification banner’ has successfully relayed the information to the users.

Focusing on a ‘macro’ interaction, allowed the team to provide the appropriate solution in order to achieve a 100% success task completion rate.

Screenshots

  • The first iteration, had a simple paragraph with an h2

A homepage

  • The second iteration had a ‘Warning text’ in bold and with the exclamation mark icon

A text input

  • The final iteration has the experimental ‘Notification banner’ in the standard blue version

An error message

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